How is your brand?

>> Monday, July 20, 2009

And how helpful your brand as been to your business?
Worth reading article about principles behind a business brand. Also some tips about online branding and business.


"Do you really think that you have a strong enough brand and that it will not be lost in a crowd of competitors which are working in the same business as you are? What if you could become an expert and a person of authority in a niche and inspire customer loyalty? If this is your goal consider these four principles of online branding."
(...)
Another important benefit is, your brand has to fulfill some sort of benefit to the customer. Actually, a brand is a promise to provide the customer with a benefit. This is the only way to set expectations for your company to fill, so you better work on making some good promises if you want to impress your customers."


Business Online - Brand What Leads to Success
By Internet Marketing is Nuts!


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