Open Innovation: Think before you run

>> Monday, November 23, 2009

Interesting post. 
If you don't know where to go, doesn't matter how fast you run because you probably won't get there. Think first and clearly establish why and what for you need to do it.

"A journalist recently asked me how companies should get started with open innovation. I replied as below:
First ask this question: Why do we want open innovation? Many people believe open innovation is the Holy Grail and they just jump aboard without asking why open innovation is relevant to them."

Open Innovation Starts With A Why
By Stefan Lindegaard

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